In the winter of 2024, Wow Bao launched a campaign to integrate their existing Web3 loyalty rewards program with Roblox. The result was an immersive gaming experience, the "Dim Sum Palace", where users can earn real-world rewards through completing a scavenger hunt. In collaboration with Sawhorse Productions, an LA-based studio, I was tasked with the development of game assets, in-game advertisements, and additional promotional materials.